On TikTok, everything is in pursuit of an aesthetic, including the books you read. BookTok is a competitive space that gets a ton of views — the hashtag currently has 132.8 billion views and counting.

Italian-American culture—specifically that of New Jersey and New York—looms large over the mob-wife aesthetic, which counts icons like Michelle Visage and Teresa Giudice (who, it should be noted, are ...

TikTok creators have found new ways to encapsulate their aesthetics — and help you identify yours. First, users came up with “that girl,” or a girl who seems to have her life together. Then it was the ...

Most of the world’s oceans still remain unexplored, hence the morbid fascination with the deep blue and its inhabitants. Even the fashion industry, it seems, is entranced. In recent years, several ...

In the spring, predictions, inspirations, and moodboards for a tomato girl summer began to create buzz on TikTok, thanks to the unique name and picturesque look. Though anyone anywhere can participate ...