American Girl is celebrating its 40th anniversary, and to celebrate, Mattel, Inc. announced it’s reimagining its beloved ...

American Girl marks its 40th anniversary after five quarters of sales growth, but revenue remains far below its peak as ...

Growing up, it felt like you were either the kid with all the American Girl dolls, or you knew the kid with all the American Girl dolls. And they always seemed to be set up in one single (some might ...

Editor’s note: Cyber Monday has officially started, and we’re no longer updating this Black Friday post.You can find all the best Cyber Monday American Girl Doll deals here, and you can find all of ...

On Wednesday, Feb. 11, American Girl announced it would mark its 40th anniversary with a new line of dolls, "the Modern Era ...

NEW YORK — The American Girls are turning 40, but when you look at them, you’d never know it. They are forever 10, schoolgirls with hair bows and a semi-smile that reveals two front teeth. You know ...

CLEVELAND, Ohio – At 9 years old, I wanted an American Girl doll more than anything. And on Christmas morning 1989, I was overjoyed to discover Kirsten Larson under the tree. Kirsten was a Swedish ...

Developed in 1986, American Girl dolls were made by the Pleasant Company, founded by Pleasant T. Rowland, a former teacher and author of several children's books. The first dolls released were ...

For all young girls and doll lovers out there, no doubt the American Girl Doll Store in NYC has been high on their list of places to visit. Outside of the U.S., the American Girl Doll craze might take ...

American Girl dolls have been a major part of the culture since the 1980s, so naturally, fans have intense feelings about the versions.