Would you pay more for the ‘World’s best’ personal assistant, or get by with a free one that targets you with ads? Would you pay more for the ‘World’s best’ personal assistant, or get by with a free ...

Macy is a writer on the AI Team. She covers how AI is changing daily life and how to make the most of it. This includes writing about consumer AI products and their real-world impact, from ...

It’s the end of another quarter, which means it’s time for yet another earnings call with concerning ideas for generating more revenue. This time around, it's Amazon CEO Andy Jassy, who told ...

Amazon Echo Show owners are reporting an uptick in advertisements on their smart displays. The smart displays have also started showing ads for Alexa+, the new generative AI version of Amazon’s Alexa ...

Amazon Could Put Ads in Your Alexa+ Conversations Amazon CEO Andy Jassy told investors that users' conversations with Alexa+ could become 'a lever to drive revenue,' though he didn't spill many ...

Amazon’s “Alexa Loses Her Voice” was the top-rated commercial in the 30th annual USA TODAY Ad Meter, the industry-leading tool used to measure public opinion surrounding Super Bowl ads. The winning ...

Conversational search will change Amazon Alexa+ into more of an AI-based search engine. It will just take the ability of brands to add advertising. Amazon CEO Andy Jassy's description of an ...

Chris Hemsworth can think of many ways AI can go off the rails within his home. In Amazon's 60-second Super Bowl ad, "Alexaaaa+," the actor hypothesizes all of the ways that AI-more specifically ...

Last week, Amazon's 2025 devices event debuted two new Echo smart speakers with Amazon's latest Alexa Plus (Alexa+) voice assistant. Now, Echo Show owners are reporting that its AI-powered updates ...