Opinions expressed by Digital Journal contributors are their own. Envision being able to predict on-site customer trends, empowering GMs to make informed business decisions and fine-tune operations ...

ExlService Holdings has transformed into a digital-first, analytics-driven company, with over half of its revenues from AI and analytics, driving deeper client integration and higher margins. Strong ...

BOSTON--(BUSINESS WIRE)--Snowplow, the leader in customer data collection and analytics, today announced the launch of Snowplow Digital Analytics on Snowflake Marketplace. Snowplow Digital Analytics ...

PHILADELPHIA — Comcast Smart Solutions, a division of Comcast that specializes in smart technologies for businesses and communities, announced expanded strategic relationships with Eagle Eye Networks ...

Hitachi Insight Group, which is responsible for driving the global unified internet of things (IoT) business and go-to-market (GTM) strategy for Hitachi, Ltd. (TSE:6501), has unveiled new video ...

In recent years, marketers had a singular overall objective in their strategy planning: to gain enough data to better understand and serve their customers. In the 2025 digital landscape, marketing ...

Another example Ashani points to would be leveraging video analytics for software as a service (SaaS), which enables campuses that use companies providing remote guarding services to receive accurate, ...

The ability to make informed decisions quickly is a competitive advantage for businesses, and being able to analyze data can give companies an upper hand. As businesses strive to optimize marketing ...