As long as there are fish to be found, there will be people of all ages trying to get them on a hook. A combination of art, science, and animal psychology has gone into creating lures that will appeal ...

Topwater lures are in a league of their own. Nowhere in the fishing world will you find a more eclectic, bizarre, and curious collection of tackle. Companies have spawned seemingly every conceivable ...

A new set of hyper-realistic fishing lures is drawing the attention of anglers and freshwater gear reviewers alike, as their flexible, lifelike motion is credited with significantly increasing strike ...

A Topeka fishing guide is helping to steer a longtime cold-water lure company into the über-hot bass market. Clyde Holscher, of Guide Lines Guide Service, is a well-known Midwest Finesse angler and a ...

GOOCHLAND COUNTY, Va. (WRIC) — Two Goochland Middle School students are making money and making local anglers more successful with an innovative lure design. Isaac Kowalski and Miller Nixon, who have ...

FAIRPORT HARBOR, Ohio -- Domenic Paolo, Fairport Harbor's superintendent of schools, was tutoring an expelled student last year. Knowing Paolo loves to fish, the student made him a fishing lure on the ...

A Mississippi teenager with a love of fishing combined that passion with his enjoyment of painting and the outcome was hand-painted fishing lures that are not only catching fish, they're catching ...