From Northern Florida to Maine, American and hickory shad leave the ocean and pile into coastal rivers every spring to spawn. I’d argue that every East Coast angler should learn how to catch shad. In ...

Swimbaits are great fish catchers, but it takes a lot of work to wring out their potential. A swimbait is a long, soft plastic lure with a deep belly that tapers sharply to a wide, paddle-shaped tail.

Big baits catch big bass. It's that simple. But knowing when and how to throw these giant lures isn't as cut and dry. There are specific scenarios where bass respond better to larger baits and are ...