Iceland has abandoned its decade-long trademark dispute with Iceland as the frozen food retailer’s boss promises a ...

Can a company trademark the name of a country? In the case of Iceland, the British grocery store, the answer is no.

The decades-long trademark dispute between UK retailer Iceland and its Nordic namesake looks to be thawing as the supermarket’s boss offered discounts for shoppers in Reykjavik. Executive chair ...

Supermarket shoppers have been praising the return of a deal that adds up to £20 worth of extra food onto their shopping order for less than £5. The catch is that people won't know what's in the ...

EU court insists geographical names must be available for their ‘natural descriptive use’ | INTA backs supermarket’s unsuccessful argument that EU law doesn’t prohibit country names as trademarks | ...