The colorful vodka punches are the latest product from Red Tree Beverages ... over the past few years may be surprised to hear that Minute Maid — the childhood favorite responsible for juice box ...
The soda giant’s Red Tree Beverages subsidiary is making a bet that its vodka lemonade can help it gain a stronger foothold ...
Related: Coca-Cola doubles down on growing new category The global RTD market was estimated to be around $3.2 billion in 2024 ...
Coca-Cola is expanding its Minute Maid brand into the alcohol industry. It has introduced two new vodka-based drinks: ...
Red Tree Beverages, a firewalled subsidiary of The Coca-Cola Company, has launched its latest products: Minute Maid Spiked ...
The Coca-Cola Company is launching a vodka-based version of its Minute Maid lemonade and pink lemonade as beverage giants look to make a splash in the buzzy canned cocktail sector. The drinks, to be ...
The new RTDs are part of the Minute Maid Spiked brand, which was first launched with a “flavoured wine cocktails” range in 2023.
Red Tree Beverages said in the press release ... compared to malt-based canned drinks popularized in the late 2010s. The Minute Maid Spiked drinks also seek to fulfill the growing desire for ...