The exercise was a simple but telling one. Dr. Jodi Radosh asked the students gathered inside a classroom at Alvernia University’s Reading CollegeTowne campus to pull out a piece of paper and a pen or ...

Mikeie Reiland is a staff writer for Education at Forbes Advisor. Before coming to Forbes Advisor, he wrote magazine journalism for publications like the Oxford American, Bitter Southerner, and Gravy.

HARTFORD -- Whether it's corporate fraud, the Gulf oil spill, shoddy products or even the recession and weak recovery, capitalism's reputation is taking a beating, but public relations executives hope ...

Public relations describes the various methods a company uses to disseminate messages about its products, services, or overall image to its customers, employees, stockholders, suppliers, or other ...

Public relations builds trust by focusing on audience needs, not self-promotion. Niche PR tactics can achieve a greater impact than mass media outreach. Authenticity and openness are key for engaging ...

The exercise was a simple but telling one. Dr. Jodi Radosh asked the students gathered inside a classroom at Alvernia University’s Reading CollegeTowne campus to pull out a piece of paper and a pen or ...