Google released a new "How Search Works" video on crawling. Googlebot discovers new web pages by following links from known pages. Sitemaps help Googlebot efficiently crawl all pages on a website.

That’s the job of generative engine optimization (GEO) — and in 2026, it’s no longer optional. This guide shows you how to build, execute, and measure a GEO strategy that actually works. What is GEO — ...

People sick of AI have a new option for searching the web. DuckDuckGo recently rolled out an easy way to access an AI-free version of its search engine. Google has been the dominant search engine for ...

Brave announced their new privacy-focused AI search engine called Answer with AI that works with its own search index of billions of websites. Their current search engine already serves 10 billion ...

From scroll-stopping creative to smarter budgets, learn why search tactics fail and what actually drives MQLs, SQLs and sales ...

As the race for artificial intelligence dominance continues, OpenAI is planning to launch a new AI-powered search engine next Monday – just a day before Google holds its I/O conference, where it is ...

Jon covers artificial intelligence. He previously led CNET's home energy and utilities category, with a focus on energy-saving advice, thermostats, and heating and cooling. Jon has more than a decade ...

Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...