Add Yahoo as a preferred source to see more of our stories on Google. Courtesy of Sam Su for Smirnoff ICE Smirnoff ICE is kicking off summer with a bold and flavorful new campaign that guarantees ...

The advertisement appeared to be an example of “culture jamming,” an anti-capitalist movement that grew in popularity in the ...

If you're an American, the first brand of vodka you're likely to think of is Smirnoff. Created by a Russian immigrant who eventually settled in the U.S., it is, according to its maker, the top-selling ...

Add Yahoo as a preferred source to see more of our stories on Google. Four flavors of Smirnoff Ice - Steve Cukrov/Shutterstock Smirnoff Ice is a classic and beloved party drink. With a number of ...

Smirnoff’s “WE DO WE” global marketing campaign, the biggest for the brand in over a decade, is a play on the phrase “you do you,” a concept which—according to brand research and insights—is waning in ...

Smirnoff is officially changing the way America does game day. Returning for its fifth season as the Official Vodka Sponsor of the NFL, the brand is kicking off a bold new era of sports fandom, one ...

You might remember the internet meme/trend in 2010 of “icing” your friends. The concept was simple: hide a Smirnoff Ice somewhere your friend won’t expect to find it. If you discover a Smirnoff Ice ...