Pantone has named its eagerly anticipated annual color of the year for 2026, choosing a “billowy, balanced white” named Cloud Dancer. The self-described “global color authority” claims that PANTONE 11 ...

Pantone has officially announced its color of the year for 2026 — and social media is… not having it. The color authority chose a crisp white hue called Cloud Dancer (Pantone 17-1230), describing it ...

Pantone has chosen its 2026 Color of the Year, and depending on how you look at it, it could be colorless — or the reflection of every color. The "color?" White. Cloud Dancer (PANTONE 11-4201) to be ...

The choice by Pantone to make a white shade called Cloud Dancer the 2026 color of the year has been met with swift backlash online from color enthusiasts who’ve slammed the decision as a boring and ...

Reporter Pantone has named its eagerly anticipated annual color of the year for 2026, choosing a “billowy, balanced white” named Cloud Dancer. The self-described “global color authority” claims that ...

The old adage of eschewing white after Labor Day is officially over. Today, Pantone announced that 2026’s Color of the Year is their 11-4201 Cloud Dancer, a soft shade of bright white evoking Kazemir ...

Pantone, the company best known for naming colors, has named the color of 2026. It’s white, or, more specifically, “PANTONE 11-4201 Cloud Dancer.” The company describes the shade (or lack thereof) as ...

Pantone named its lightest Color of the Year to date on Thursday: Cloud Dancer (11-4201), a neutral with a narrative that’s all about wiping the slate clean. The off-white shade was chosen as a ...