and sometimes just straight-up other games—took one to the chin recently after a supermarket in Costa Rica, named "Super Mario" after its owner Don José Mario Alfaro González, won a legal ...

In brief: A small supermarket in Costa Rica has emerged victorious in an unlikely legal battle against video game giant Nintendo over the use of the iconic "Super Mario" name. The unassuming ...

José Mario Alfaro González, owner of “Super Mario” in San Ramón de Alajuela, found himself in an unexpected legal showdown when he attempted to formally register his store’s name. In Costa Rica, the ...

Ian Walker loves exploring niche communities and researching the development of classic video games. The owner of the Super Mario grocery store in San Ramón, Costa Rica claimed victory over ...

claiming the name infringed upon its Super Mario trademark. However, Costa Rica’s trademark authority, the National Register, ruled in favour of the supermarket, noting that Nintendo’s ...

When Jose Mario Alfaro Gonzalez tried to trademark the name of his supermarket chain 'Super Mario,' Nintendo ... I am very happy that we have won the Costa Rican trademark registration proceedings ...

That wasn’t the case for a small supermarket in San Ramón, Costa Rica, which was hit by a lawsuit from Nintendo last year for naming their store ‘Super Mario’. Incredibly though ...

As reported by Eurogamer, Don Mario is the owner of Super Mario, a local supermarket in San Ramón, Costa Rica. Nintendo seemingly left the Super Mario shop alone for years, and only opposed the ...

That action attracted the attention of the Japanese media conglomerate which decided to pursue the modest shop in Costa Rica. Posting on Super Mario’s Facebook page, Carlos ‘Charlito ...