In today’s digital era, where artificial intelligence (AI) is becoming an indispensable part of daily life, the younger ...

The martech’s seventh acquisition is aimed at bolstering its tech offerings, adding BigStep's expertise in AI, cloud, and ...

Leo Burnett, which conceptualised and executed the first campaign, continues their creative partnership with ACKO by bringing ...

Details emerging from the trial proceedings allege that up to $110 million may have been transferred to executives' ...

The veteran media leader who revolutionised India’s media and advertising industry, passes away after a long fight against ...

With technological advancements, programmatic advertising will help brands deliver targeted, personalised, and high-impact ...

Adobe’s research found that 53% of buyers want AI-led efficiencies to translate into affordable products, exceeding consumer ...

Nandy, the multihyphenate personality who wore the hats of journalist, poet, parliamentarian, and film producer, passed away ...

The stringent data privacy norms could strain agencies financially, escalating their operating costs by an estimated 15% to ...

WPP has announced a new policy requiring staff to work in the office at least four days a week. The changes were confirmed by ...

The fast-changing consumer dynamics demand innovative approaches to influence India's evolving, informed, and value-conscious consumers in 2025, says Adbhoot Creatives' founder.

In an era where algorithms reward outrage and newsrooms rush to take sides, the business case for impartial journalism faces its toughest test yet. BBC's Jonathan Munro unpacks whether swimming ...