Check out my Instagram: / zachchoi Check out my Facebook: / zachchoiasmr Check out my Twitter: / zach_choi **This is an ASMR ...

Some people find them addictive. For Irish Pekitpekit, ASMR videos are her way of celebrating her dad and their shared love for food. Irish Pekitpekit was always her dad's cooking assistant ...

From social media to restaurant menus, the crunch factor is becoming a defining element in how we experience food.