Watches and Wonders 2025 is upon us. Click here for all our reports from the watch world's biggest annual event.

Brand IWC will have some not-so-subtle product placement in the film, including four- and five-figure timepieces ...

IWC unveiled two new versions of the Pilot’s Watch Performance timepiece and several models from its Ingenieur collection for ...

IWC has expanded its Ingenieur line with new sizes, new colors, new materials and new complications to make it a major sports ...

Science fiction and a love of spacesuits contributed to the look of a new collaboration by Tej Chauhan, an industrial ...

IWC has also released a trio of new chronographs inspired by F1’s fictional team.

Looking around the IWC Schaffhausen booth at Watches and Wonders 2025, it couldn’t be clearer that the Swiss maison is very ...

Last week, Ed Sheeran had the watch fraternity on red alert as he was spotted wearing what looked a lot like an unreleased ...

From Bond to Barbie, on-screen placement has long been a way for brands to stimulate emotion and promote their heritage ...

Here are the best booths and moments of Watches and Wonders 2025 in Geneva, where some of the biggest stars of the industry ...