As you’d expect with something of such cult status, budget beauty brands are beginning to launch their cost-effective ...

Now that Unilever has acquired personal care brand Wild, the companies are optimistic that refillable toiletries will become ...

Shea butter can be a great base for DIY lip balm. Its natural emollient properties soothe and hydrate dry lips, giving relief ...

You know that trending makeup item you’ve been dying to try or fragrance you have your eye on? Now’s the time to add to cart ...

Clinique's Almost Lipstick in the shade Black Honey is just one of those lipsticks that's instantly recognisable. After ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. While there are a million scientific and logical reasons ...

LIP patches are all the rage on TikTok right now, with claims they can help you sleep better and even banish wrinkles. Just ...

Bar shampoo and conditioner can replace those sold in plastic bottles. They come in a reusable glass jar or a compostable box ...

This year's makeup trends focus on natural beauty, bold eyes, and glossy lips, while outdated styles like heavy contouring ...

The Anna + Nina Croissant Cappuccino Mug is a charming ceramic mug featuring a hand-painted croissant design and a blue ...