The NBA announced last week that more than 47 million people in the U.S. watched at least some of the five-game Christmas ...

ESPN's NBA studio shows have also experienced increased viewership. “Inside the NBA” is averaging 1.2 million in its first ...

The NBA schedule will have a full slate of six games on TV for January 6th, two of which will be nationally televised on NBC ...

Comcast Corp.’s NBCUniversal has no remaining ad spots available for the upcoming Winter Olympics, signaling high demand as ...

Academy Award-Winner Narrates “Our Games” Tease, Set to Debut During the Opening Weekend of the Milan Cortina Winter Olympics, Including NBCU’s Live Pregame Coverage of Super Bowl LX on Feb. 8 on NBC ...

It is Oct. 29, 2003, and LeBron James is about to make his NBA debut against the Sacramento Kings. Mike Bibby doesn't know it ...

DAYTON, Ohio (WDTN) — The moment that everyone has been waiting for since the deal was announced starts Tuesday: After more than 20 years, the NBA on NBC is back! The season-opening double-header, ...

Former NBA stars Blake Griffin and Amar'e Stoudemire are among the first-time candidates for the Naismith Basketball Hall of Fame, per an announcement from the Hall on Friday. Other new candidates ...

The Miami Heat are set to take on the Minnesota Timberwolves in non-conference play, and the game will air on NBC6.

After a two-week hiatus, NBA Coast 2 Coast Tuesday continues with a doubleheader featuring two star-studded showdowns. In an 8 p.m. ET tipoff, the Dallas Mavericks and No. 1 draft pick Cooper Flagg ...

Coast 2 Coast Tuesday Doubleheader on Jan. 13 Begins with Victor Wembanyama and Spurs visiting Shai Gilgeous-Alexander and ...

The NBA continues its tradition of honoring the legacy of Dr. Martin Luther King Jr. with 9 games on Monday, Jan. 19.