Dana White has always thrived on pushing boundaries and redefining what's possible. The most recent UFC fight, at the Sphere ...
Dana White’s “love letter to the Mexican people” turned out to be a short film played inside Sphere during UFC 306. Check it ...
Following the success of UFC 306 at Las Vegas' Sphere, UFC President and CEO, Dana White, should be looking to do another one ...
YouTuber with 3.3 million subscribers shows fans what it is like to experience UFC at the Sphere after spending $67,000 on ...
During the promotion of the Callum Walsh vs. Przemysaw Runowski fight in Ireland, White teased that big news related to ...
To amplify the first live athletic competition at the Las Vegas landmark, the Ultimate Fighting Championship turned to Hollywood.
Despite suffering a one-sided unanimous decision defeat against arch-rival, Merab Dvalishvili over the course of last weekend in the main event of Noche UFC, ...
The Vegas Sphere made $22 million from UFC 306, and Denver Nuggets guard Jamal Murray wants an NBA game to be played there.
UFC 306's $22 million live gate overshadows the revenue from the Canelo vs. Berlanga fight card, setting a new record.
If you missed U2 live at the Las Vegas Sphere earlier this year, you're in luck because “V-U2: An Immersive Concert Film” is ...
Raul Rosas Jr. admits the moment got to him after he kicked off the first ever card at Sphere and then asked for a post-fight ...
During a Q&A with fans and media in Dublin today, Dana White noted how he expects to become further involved with boxing. He has previously toyed with the idea of launching Zuffa Boxing, an offshoot ...