ATEEZ's leader, Hongjoong, has become the center of discussion following the release of his collaboration track, SMB, with American rapper Odetari. On January 15, 2025, Hongjoong released a ...

In an interview with PEOPLE, the K-pop stars share their 2024 highs and what they're most looking forward to in 2025 Mackenzie Schmidt is the Home and Travel Editor for PEOPLE. She's worked at ...

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual boy group members! The rankings were determined through an analysis of the consumer ...

ATEEZ leader Hongjoong has set the Internet abuzz with his daring lyrics in the newly released track SMB, a collaboration with Palestinian-American rapper Odetari. Dropped on January 15, the song’s ...

ATEEZ’ leader, Kim Hongjoong recently teamed up with rapper Odetari to drop a new track, SMB. Since its release, fans have been speculating that some of the song’s lyrics might be pointing towards ...

The exciting project showcased Hongjoong pairing his unique vocal and production talents with the experimental and genre-blending sound of Odetari “SMB” represents a fearless exploration of new ...

However, the January 15-released song immediately caught attention for the lyrics of Hongjoong's rap verse, sparking discussions of it being a possible dig at HYBE's co-founder Bang Si Hyuk.

Read on to know what KQ Entertainment said. ATEEZ leader Hongjoong is embroiled in an unexpected rumor. Following the release of his latest single, SMB, speculations arose that the diss-like ...