The Kellanova-owned brand received an estimated $26.1 million in media value around last month's college football bowl game ...

Cam Ward opens up about the Pop-Tarts Bowl fiasco and the backlash he faced, discussing the media's narrative with Shedeur ...

It's fair to say that after just two years the Pop-Tarts Bowl has been a massive success in college football. The Kellogg Company, which bought the naming rights to the game in 2020, changed the name ...

Bowls have become glorified spring games, with teams fielding weaker rosters that look more like summer practice squads than fall depth charts. With the opening of the transfer window and players ...

Steve Hogan, CEO of Florida Citrus Sports, explains how he and his team made the Pop-Tarts Bowl one of the highest rated ...

Get all of your information about location, stadium, tickets and more for the 2025 Pro Bowl Games in Orlando, Florida.

Here’s a little Eagles snack food trivia ahead of Super Bowl LIX - Loretta’s, in Society Hill, while supplying the team with hometown baked goods and pastries for their home games, might just have a ...

The Iowa State University Football team made a stop at the Riverside Casino Friday to celebrate their victory at the ...

ATLANTA — With college football bowl games finished, one of its trophies has continued to steal the spotlight year after year. The Pop-Tarts Bowl trophy is on display in Downtown Atlanta.

If you have scrap packing paper from a delivery, paint, scissors, glue and a few individually wrapped sweet treats, you are ...

Pro Bowl is back in Orlando, Florida, and it's supping up its flag football game this year. Here's what to know about the NFL all-star game.

In today's BCTV Daily Dispatch: Pop-Tarts Bowl, CNN/Elon Musk, Daredevil: Born Again, James Gunn, YFN Spider-Man, Doctor Who, ...